Harmonypark have been working with Specle to release a bunch of new features for the pioneering web service that provides the missing link of reliable realtime ad specification data between publishers and their advertisers & production partners.
Ad specifications are notoriously difficult to find on Google or other search engines, and are often difficult to find even on a publishers own website.
The new Specle Search ad specification search tool allows customers to find your ad spec straight away from our front page. When you link to Specle from your site, you can also easily be found on Google or other search engines.
The Specle service also allows publishers to do away with historical media kits & out-of-date sales pdfs by migrating their ad data online to our Global Ad Specs Database and displaying it to the world in a highly searchable enterprise web environment.
Specle is also designed with the creative agency in mind to give them the information they need to prepare ads for publishers by tying into Adobe production tools like our Specle Create Adobe InDesign ad production plugin are live and ready to use, creating a more efficient production workflow that is linked in realtime to reliable ad specs.
We already have major global publishers such as Guardian News & Media and BBC Worldwide on board are on our way to creating definitive source for global ad specifications.
Congrats again to Tom and the Specle Team for pushing the publishing industry forward.
